Insights
Digital Marketing Tips for Small Business
Most small to medium businesses are involved in online marketing to some degree these day. Some of the more common methods being Website Development, SEO, Social Media Marketing, Email Marketing, Google AdWords and Facebook Advertising. ..
Increase conversion rates with landing page optimisation
There's no question that landing pages and the lead-capture forms that come with them are two of the most important elements of lead generation. ..
eCommerce: Increase conversion rates by turning Visitors into Customers.
First impressions counts. User friendly and conversion optimised home page, campaign landing page and product page layouts are the key to increase conversion rates. The way a product is showcased can either drive the user to continue to checkout or to click away from your online store. Here are a couple of tips to help increase conversions. ..
Free online tools to assist small business owners
Small business owners are often time poor and need all the help they can get. Thankfully these days there are a lot of free online tools designed to help streamline day to day tasks. Below is a list of some of our favourites. ..
Social Media Feed Application for Adobe Business Catalyst
Finally a simple way to aggregate all of your brands' social media posts into a single beautiful social media feed on your website. ..
How to increase your email campaign open rates by using killer subject lines.
According to a recent study by VentureBeat, email has the highest ROI of any marketing channel available. Standing out with your campaigns is more important than ever as 38% of consumers claim to receive more than 40 marketing emails per week. The subject line is your brands first impression. It’s crucial to get it right. To help you succeed we listed a couple of tips in this blog post. ..
Trends in online video consumption.
It’s no secret that videos are the most consumed content online. Especially live streaming will change the way we will watch broadcasts in the future. To give you a bit of an overview we thought it might be worth while to point out a couple of key figures and trends in this article. ..
Important Google Ranking Factors in 2017
Google is constantly improving their search algorithm and results pages. So what is new in 2017? Google have already confirmed a mobile-first index and prioritisation on local searches. ..
Top digital marketing trends for 2017
Digital marketing is defined by rapid social media changes, accelerated prominence of video content and constant technology upgrades. As we kick off 2017, it’s a chance to regroup and to develop new strategies to propel brands forward in the upcoming twelve months. ..
5 reasons why content marketing is important to your business
Did you know that content marketing and storytelling are more than advertising? It is all about showing your customers who you are. ..
Ways to stand out in GOOGLE
Google uses about 200 ranking factors in their algorithm. Domain name, domain age, keyword use, tag (h1, h2, h3 ,..) , content length, uniqueness of content, SSL certificate, number of pages, multimedia, social authority, site speed, use of google analytics and webmaster tools, to name but a view … ..
Digital marketing plan
Online marketing is one of the most powerful and effective ways to reach and engage with your target audience. ..
Reasons why digital marketing retainers work better for both clients and agencies.
Why pay your agency a monthly retainer? ..
Facebook Photo Competition for b.sirius - #SiriusHoliday
It's competition time! Post a Sirius Holiday snapshot to win! ..