Remarketing is the practice of utilising tools to track customers that visit your website, by subsequently “following” them around the internet and
presenting your ads and follow up emails. With the aim of directing them back to your site for further interest and possible conversion.
Remarketing lets you show ads to people who've visited your website or used your mobile app. Once a visitor leaves your website (without buying anything)
they will see these ads while browsing the web, watching YouTube videos or reading news sites. ..