New trends and technologies are entering the market place and the move into 2018 comes with a shift in digital marketing. We would like to share what we think will be some of the major marketing trends to look out for in 2018. ..
SSL may sound familiar to many people but they might not necessarily know what it does exactly. Many large and popular websites already have SSL, even
though you may not know it. Look at the navigation bar in your browser, whenever you notice a padlock, this means any data you transmit to the website
will be secure. ..
Search engine optimization is a very important strategy to deliver the best results and returns. Best practice SEO improves the organic ranking of your
website and helps to appear on top of the search engine result pages. ..
Google uses about 200 ranking factors in their algorithm. Domain name, domain age, keyword use, tag (h1, h2, h3 ,..) , content length, uniqueness of content, SSL certificate, number of pages, multimedia, social authority, site speed, use of google analytics and webmaster tools, to name but a view … ..