Insights

06 Jul
Importance of Local Marketing

Importance of Local Marketing

Local marketing is a specific strategy businesses can use to target and reach potential customers within a certain distance of their business’s location. Naturally customers are looking to purchase products or services in the most convenient way. Which often means they start their researches locally. This is why for many ...

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04 Jul
Benefits of Adding a Live Chat to your Website

Benefits of Adding a Live Chat to your Website

Live chat software is a tool that can be added to your website, where you can offer immediate customer support. It works as an instant messenger, where your customers can communicate with one of your staff in real time through a pop up window. Such support has the ability to ...

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21 Apr
Increase conversion rates with landing page optimisation

Increase conversion rates with landing page optimisation

There's no question that landing pages and the lead-capture forms that come with them are two of the most important elements of lead generation. Landing page optimisation is one of the best ways to increase the performance of your PPC campaigns and maximize your ROI. This is why you should ...

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11 Apr
eCommerce: Increase conversion rates by turning Visitors into Customers

eCommerce: Increase conversion rates by turning Visitors into Customers

First impressions counts. User friendly and conversion optimised home page, campaign landing page and product page layouts are the key to increase conversion rates. The way a product is showcased can either drive the user to continue to checkout or to click away from your online store. Here are a ...

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